[Speak in first person, talk about:
- Why people should trust you (your credibility)
- Why people should listen to you (your experience & results)
- Your values/mission
- Why people should get this now]
Make sure to use small paragraphs - no more than 3 sentences per paragraph. Include 2 x statistics on how you can improve your clients bottom line or increase the likelihood of achieving their goal
"[Your eBook Title]" is designed specifically for [target audience] who want to [achieve a specific outcome].